Link to the published post – https://www.livelaw.in/articles/sorry-not-all-roses-smell-the-same-a-critical-look-at-the-decision-in-sumitomos-smell-mark-application-310913 Smell is one of the most powerful and primal senses. Many brands invest heavily in creating and maintaining unique smells as part of their products or services to foster positive associations with their brands. While in many instances, smell is a function of…
Leave a CommentPersonal Website of Prof. Arul George Scaria